Our vision is to forge a vibrant business that will sustain the confidence of investors while maintaining the trust of communities we have energized for more than a century. We will pursue consistent growth in ALLETE's utility and real estate segments and invest in other diverse business ventures that bring value to shareholders.

ALLETE Values

• We earn a return that rewards our shareholders, reinvests in our business and sustains our growth.

• We serve our customers in a manner that meets their needs, promotes their satisfaction and supports our mutual long term success.

• We recognize the worth of employees by providing a safe work environment that allows for personal satisfaction in work accomplished and opportunities for growth and development.
     
• We responsibly apply our capital strength.
   
• We respect our regulatory pact.
   
• We operate in an environmentally responsible manner.
   
• We maintain good citizenship as a company.
   
• We are recognized as a company of dedication, honesty, integrity and service.